TN traders boycott MNC-manufactured carbonated beverages

Chennai: Tamil Nadu Vanigar Sangam and Chennai Teashop Owners Association have directed their members not to sell carbonated beverage products manufactured by Pepsi and Coca-Cola from March 1, 2017. The ‘Occupy Marina’ movement in the wake of the jallikettu agitation was where the idea germinated to boycott MNC soft drinks widely consumed by youngsters. It has led to fifty per cent drop in sales of these products. T Ananthan, Secretary of the 6,000-strong tea owners association says that instead they will sell native beverages and drinks manufactured by Indian companies like Kali Mark, Bovonto and Torino, to offset the loss of sales. The vanigar sangam has ten lakh members.

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