E-commerce giants target women as their potential customers

A recent survey unveils women as the potential customers of the e-commerce industry in the country. This recent trend in the online market has made the e-commerce giants like Flipkart, Amazon, Snapdeal and many others come with luring offers to attract women customers. Colour rich ads and attractive offers are been continuously made available in these websites. Items ranging from sandals, cosmetics, clothing to jewelers suiting to the recent fashion trends make these sites bustling with women.

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